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Article: Christmas ads rise has ITV celebrating early
- Article from:
- The Evening Standard (London, England)
- Article date:
- November 5, 2009
- Author:
CopyrightCopyright 2009 Evening Standard - London. Provided by ProQuest LLC. (Hide copyright information)
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ITV today cheered the City with forecasts of a strong upturn in
advertising in the run up to Christmas as it emerged that corporate
finance heavy hitter Bob Wigley is front runner to become the
broadcaster's next chairman.
Wigley, who was one of Merrill Lynch's biggest rainmakers for
more than decade, could replace Michael Grade before the end of the
year, allowing ITV to restart its search for a new chief executive.
ITV declined to comment on Wigley today, simply saying that its
nomination committee was "continuing its search".
But the company gave a much more upbeat view of advertising
revenues than most analysts had been expecting.
It said that while revenues across the group had fallen ...