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Article: Toyota Cuts Deals for Satellite Radio; Automaker to Offer XM and Sirius Subscription Services
- Article from:
- The Washington Post
- Article date:
- December 8, 2004
- Author:
CopyrightThis material is published under license from the Washington Post. All inquiries regarding rights should be directed to the Washington Post. (Hide copyright information)
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In the latest battle for distribution and subscribers, XM
Satellite Radio Inc. and its rival Sirius Satellite Radio Inc.
yesterday announced separate deals with Toyota Motor Sales U.S.A.
Inc.
Toyota is expanding its relationship with XM Satellite Radio and
will offer the subscription radio service as a factory-installed
option in a select number of 2006 Toyota, Lexus and Scion vehicles.
Toyota also announced it will offer Sirius Satellite Radio in nine
models, including the Camry, Land Cruiser, and three models each of
Lexus and Scion, starting in February, to be installed at the dealer
or at the port of entry.
XM's deal with Toyota "solidifies XM's leadership position" in the
automotive ...