Article: In Italy, Right in the Kisser

Think what might have happened if Baci chocolates had kept their original name, cazzotti. Instead of giving your true love a "kiss" (in Italian, bacio), you'd give him or her a "punch" -- as in punch in the mouth.

We learned this and other historical tidbits about Italy's famous bonbon at the Perugina factory and museum in San Sisto, about a two hours' drive north of Rome in theUmbria region. The facility is in a light industrial area (which in Italy means that there still are vineyards between the factory buildings) a few miles west of Perugia, the city where the candy was born and from which the company takes its name.

A guide shared the history of the treat: In 1907, pastamaker ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!