Article: Roney enters gourmet ice cream wars

There's yet another competitor in the gourmet ice cream wars - Roney Ice Cream company of Aurora. Roney's, who for four decades has produced private-label ice cream for Marshall Field's and other upscale outlets, is now offering its own line of premium ice cream and premium ice milk. The 18 ice cream flavors, including raspberry cheese cake, will retail for about $3.29 a half-gallon. The ice milk, in eight flavors, contains about half the fat and one-third fewer calories than Roney's ice cream. A half-gallon will retail for about $2.29. Roney's is introducing the products in Cub Food Stores, Treasure Island supermarkets and selected independent groceries.

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