Article: Sports psychology growing strong

Sports psychology is one of the newest and fastest-growing fields.

Jim Loehr was one of its first practitioners. He had been executive director of a community health facility in Colorado when a track coach asked him to apply his knowledge of psychology to his runners.

That involvement 12 years ago encouraged Loehr to enter the field full-time. He founded the Center for Athletic Excellence, where he dealt with athletes in a wide variety of sports.

Not all athletes had confidence in sports psychologists then.

Loehr recalls a professional football player coming to visit him at the insistence of his team's management.

"The player had to come because it was part of his contract," ...

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