Article: Keepsake Ornaments Collecting Fans

KANSAS CITY, Mo. For most people who buy them, Hallmark's Keepsake Ornaments are a chance to put a piece of Americana - a Barbie doll or a spaceship - on their Christmas tree. For some, it's an appropriate gift for someone else.

But for others who collect them, the hundreds of ornaments produced annually are something else. The significance can range from an impersonal investment to a personal passion.

After Hallmark became aware in the mid-1980s of the interest in the ornaments, it created two jobs to run a collectors club. Those jobs soon merged into one, and Rachel Perkal has held it for 7 1/2 years.

"The thing about it, these people are truly passionate about their collecting," ...

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