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Article: Amazon to Operate Borders Web Site
- Article from:
- The Washington Post
- Article date:
- April 12, 2001
- Author:
CopyrightThis material is published under license from the Washington Post. All inquiries regarding rights should be directed to the Washington Post. (Hide copyright information)
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Amazon.com Inc. will take over the Web site of one of the
country's biggest booksellers, Borders Group Inc., the companies
announced yesterday.
"This allows us to do what we do best and transfers management of
our online site to those who do it better than anyone," Borders
President Greg Josefowicz said at a joint news conference yesterday
morning in New York.
Borders will now concentrate on its network of 350 stores.
Under the terms of the deal, which somewhat resembles an Amazon
partnership with Toys R Us that began last fall, Amazon will add its
name to the Borders site, run it and handle all orders. The site will
continue to feature Borders content, such as information about store ...