Article: Gastropod

THE GASTROPOD has done some grisly things for money over the years, but could never contemplate doing Edwin Rose's job: he eats pet food for a living. That is to say, as the chief buyer for Safeway, he has a duty to check the consistency of each brand of cat and dog food sold by the chain, by sampling them on a regular basis. "The job was sold to me as a career enhancement, a chance to prove myself," he confided.

He has been put in charge of the largest product-tasting exercise ever undertaken by Safeway, in preparation for the launch of its own-label premium pet foods. Two thousand cat and dog owners were canvassed to see which flavours their pets preferred. Then Mr Rose tried them.

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