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Article: Is that a tear or just a double bass getting into your eye?
- Article from:
- The Independent (London, England)
- Article date:
- June 13, 1994
- Author:
CopyrightCopyright 1994 The Independent - London. Provided by ProQuest LLC. (Hide copyright information)
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CIGARETTE advertisements these days are not so much wise as
positively devious. You don't even see cigarettes in them, for a
start. You might get clever punning references to the name of the
cigarette as in campaigns by Silk Cut and John Player Special, but
you don't get a picture of a long white thing with a filter on the
end. It has become so that if you see an ad that you can't
understand, or in which you can't spot a product, you automatica1ly
assume that it's a cigarette ad.
That's how I know there is a new cigarette ad out at the moment.
It appeared full-page in many papers, including this one, last
week. It shows a street in what looks like a French town,
completely empty in the ...