Article: Me And My Partner: George Treves And Sean Thomas George Treves and Sean Thomas met 15 years ago as ski bums in France, and started selling their own printed T-shirts and sweatshirts door to door. Today they have 11 White Stuff shops nationwide, a mail- order catalogue and 70 further outlets, including Harrods

George Treves: We met one year when I was a catering student who wasn't attending college much during the winter. Sean had some floor space in his flat in Meribel and I managed to negotiate a few square feet to sleep on. I could only stretch out completely by opening the fridge door and putting my feet where the vegetables were.

Towards the end of season, we were sitting around talking, looking for ideas about how we could earn money out of skiing and being in the Alps. When we came up with the idea of T-shirts, I can't say we sat down with a business plan and calculators, thinking, "This is a huge business opportunity", but we did see that the prints on most resort-oriented sweat-shirts ...

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