Article: Can Moulinex stand the heat in the kitchen?

Ross Tieman reports on the plan to revive the firm's fortunes

IS MOULINEX, the French manufacturer of small electrical appliances, a victim of its markets, its management, over-protective French labour laws, or mere bad luck? For the completion of its first three-year recovery plan, pushed through by plainspoken chief executive Pierre Blayau, has been marked by the publication of a second, even more radical overhaul.

Production of vacuum cleaners is to be out-sourced to Polish manufacturer Zelmer, Whirlpool of the US is taking over its microwave oven manufacturing.

and American group Johnson Electric is to run its component plants

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