Article: Amtrak to Offer Service Guarantee; Railroad Unveils a New Logo Along With Satisfaction Policy

Amtrak, as part of a new campaign to revitalize its image and improve its bottom line, yesterday announced a series of customer service initiatives that includes a promise to passengers that if they aren't satisfied with a trip, they will receive a "no questions asked" certificate for future travel worth the same amount as their ticket.

The service guarantee is part of a broad effort to overcome some of the problems that have dogged Amtrak in recent years. Although ridership has begun to increase, so have operating costs and salaries, making it more difficult for Amtrak to meet a congressional mandate to break even on its operations by 2003.

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