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Article: Preventive care ends up not being so cheap after all

Article from:
THE JOURNAL RECORD
Article date:
March 26, 1997
Author:
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"Investing in preventive care is a cornerstone of our business because of the tremendous returns it provides.... It keeps health care costs low by preventing serious illness and promoting a healthy lifestyle."

-- U.S. Healthcare annual report

"Prevention saves money" has become a refrain of managed care, repeated in ads and by HMO executives so often that it has taken on the aura of truth. This wisdom, the industry's version of "a stitch in time saves nine," is backed by a certain logic: if managed care plans detect illness early and offer good preventive care, patients will remain healthier and will be cheaper to care for in the long term. Presto! Health and profits are in perfect ...

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