Article: Watch World promotes timepiece wardrobe

ARLINGTON, Texas -- Mati Weiderpass wears his business under his sleeve -- both sleeves, actually.

As founder and chief executive officer of speciality retailer Watch World, he can quickly lift his cuffs and show his chain's two hottest models fastened on his wrists.

The Worldtimer quickly calculates the time in major cities worldwide, and the Ventura is a modish design sported in the recent film Men in Black. "We're trying to promote the idea of a watch wardrobe," Weiderpass said. "If I'm wearing a brown belt, then I should have a brown watchband, too." The 37-year old entrepreneur was passing through town recently to check out his growing chain's newest location, a kiosk in The Parks in ...

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