Article: Johnson had concern for business

SAMUEL C. JOHNSON 1928-2004

Johnson had concern for business, environment

By AMY RABIDEAU SILVERS asilvers@journalsentinel.com, Journal Sentinel

Sunday, May 30, 2004

Samuel C. Johnson -- the fourth generation and long the guiding force at S.C. Johnson & Son Inc. -- was more than just the richest man in Wisconsin.

Johnson was both entrepreneur and environmentalist. He believed in what he called the "inside out" theory: Take care of your own backyard and good things will spread out from there.

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