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Article: Realty company sues Journal Sentinel; Shorewest says paper inflated circulation
- Article from:
- The Milwaukee Journal Sentinel (Milwaukee, WI)
- Article date:
- April 27, 2005
- Author:
CopyrightCopyright 2005 The Milwaukee Journal Sentinel. Provided by ProQuest LLC. (Hide copyright information)
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Shorewest Realtors is suing Journal Sentinel Inc., alleging
circulation fraud at the Milwaukee Journal Sentinel.
Accusing the newspaper of deliberately overstating circulation
since 1996 and using the "artificially inflated rates to
surreptitiously overcharge" the home-seller for advertising,
Brookfield-based Shorewest filed its suit in Milwaukee County Circuit
Court Monday, seeking class-action status.
If the case goes forward as a class action, it would open the door
for other advertisers to seek damages. Among the three law firms
representing Shorewest is Media, Pa.-based Shepherd, Finkelman,
Miller & Shah, which specializes in class actions.
The suit alleges that Journal Sentinel ...