Article: It's Got Game (But Microsoft Hopes for More); With New Xbox, Company Tries to Put All Its Multimedia Tricks in One Console

Microsoft's Xbox 360, which started selling early this morning, is a video game system with ambitions to be far more. It can show DVDs, play music, even host video conference calls. The idea is to unify today's digital living room into one box that looks good enough to display on a coffee table.

With Americans switching to high-speed Internet access, TV networks offering popular shows for download and people going online to make free phone calls, technology is blurring the lines between various media and how consumers use them.

The race is on to create an electronic Swiss army knife to take advantage of it all. The leading products so far tend to be portable

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