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Article: Cable networks slot $12M in ad time to New Orleans
- Article from:
- New Orleans CityBusiness
- Article date:
- May 3, 2007
CopyrightCopyright 2007 New Orleans CityBusiness. Provided by ProQuest LLC. (Hide copyright information)
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Eleven cable television system operators and cable advertiser
Adlink are donating $12 million in advertising time on their networks
to promote New Orleans tourism.
With Cox Communications organizing the effort, participating
networks are Bresnan Communications, Bright House Networks, Cable
One, Cablevision, Charter Communications, Comcast, Insight
Communications, Mediacom, Suddenlink and Time Warner Cable.
"The devastation wrought by Hurricane Katrina was jaw-dropping for
Americans who never dreamed that one of the nation's most historic
and beautiful cities could be so vulnerable," said Greg Bicket, vice
president and regional manager of Cox Communications in New Orleans.
"The storm was ...