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Article: THOSE MAGNIFICENT MEN & THEIR BREAD MACHINES; (IF ONLY THEY FELT THIS WAY ABOUT VACUUM CLEANERS)
- Article from:
- The Washington Post
- Article date:
- June 16, 1993
- Author:
CopyrightThis material is published under license from the Washington Post. All inquiries regarding rights should be directed to the Washington Post. (Hide copyright information)
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Seven years ago, Tom Lacalamita's boss at Welbilt Appliance Inc.
in New York told him to try out a gadget the company was thinking of
selling. The gadget was a bread machine - something Lacalamita, who
had made bread at home for years, thought was a pretty stupid idea.
"I didn't see the purpose or the reason for it, and I resented
using a machine to make bread," the marketing manager says of his
initial reaction. But he took it home for the weekend and made a
loaf. "It wasn't that bad, but I was still skeptical," he remembers.
So he made another loaf. And another.
When he came to work on Monday, he told his boss he didn't want to
give the machine back.
Bread machines seem to have that ...