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Article: Battle to be upper crust; Dough is big bucks, which explains why Hugh Osmond wants to reclaim the Pizza Express chain he helped build, finds Valerie Darroch
- Article from:
- The Sunday Herald
- Article date:
- November 10, 2002
- Author:
CopyrightCopyright 2002 The Sunday Herald. Provided by ProQuest LLC. (Hide copyright information)
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A RUSH to grab a bigger slice of the billion pound British pizza
market has sparked a (pounds) 250 million offer for the Pizza Express
restaurant chain and rekindled corporate interest in a mouth-
watering sector.
It comes as the wider fast food industry faces turmoil with the
shock announcement that burger giant McDonald's are to close 175
restaurants worldwide cutting hundreds of jobs for the first time.
With uncertainty in the fish and chip shop sector coming from
warnings about over-fishing of cod, there seems no doubt that some
major changes are on the menu.
But pizza still makes lots of dough. Which is why Hugh Osmond, the
serial entrepreneur who built Pizza Express into one of the ...