Article: PEOPLE

Hirings, promotions and other moves at local businesses

Sherwin to Lead Newport Beach Conference & Visitors Bureau

Visitor industry veteran Gary Sherwin was named executive director of the Newport Beach Conference & Visitors Bureau.

He replaces Marta Hayden, who resigned in the fall.

Sherwin took the reins on the eve of the Newport Beach Film Festival and just in time to craft a new budget and marketing program for the 2006-07 fiscal year.

He most recently was president and chief executive of Palm Springs-based Believable Brands LLC, a destination strategy and development consulting company.

Prior to starting Believable Brands, he was vice president of market development for the ...

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