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Article: INDUSTRY SPECIALIZATION: LESSONS FROM THE EQUIPMENT LEASING INDUSTRY
- Article from:
- The Secured Lender
- Article date:
- March 1, 2007
- Author:
CopyrightCopyright Commercial Finance Association Mar/Apr 2007. Provided by ProQuest LLC. (Hide copyright information)
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In a highly competitive market, asset-based lenders that differentiate by industry can benefit from seeing deals at an earlier stage, and can win more of these deals. Industry specialization is already a proven basis for successful differentiation in the equipment leasing industry.
In a marketplace flush with liquidity, asset-based enders, like most other financial service providers, ire eager to find ways that they can successfully differentiate themselves. Our market research in the equipment leasing industry has found that dedicated expertise in certain segments, such as information technology and Healthcare, can be a very important lender attribute. Those organizations that develop and ...