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Article: Streamlined Operations
- Article from:
- Agency Sales
- Article date:
- March 1, 2008
- Author:
CopyrightCopyright Manufacturers' Agents National Association Mar 2008. Provided by ProQuest LLC. (Hide copyright information)
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Eliminating Waste in Your Sales and Marketing Channels
During the NEMRA Annual Conference last month in Washington, D.C., attendees were brought up-to-date on a number of initiatives taken by manufacturers and their independent manufacturers' reps to improve their mutual performance. While what was accomplished pertains specifically to the electrical industry, it's not a stretch to imagine that similar efforts could have a positive effect in other industries.
Learning From Industries Besides Our Own
When NEMRA's Manufacturers Group (NMG) took beginning steps to identify and eliminate wasteful practices in the channel, one of its stated goals was to produce a white paper that did much more ...