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Article: 'We were looking for a way to really take Full Throttle to the next level'
- Article from:
- National Dragster
- Article date:
- May 9, 2008
- Author:
CopyrightCopyright National Hot Rod Association May 9, 2008. Provided by ProQuest LLC. (Hide copyright information)
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Below are questions and answers from a post-announcement teleconference with NHRA President Tom Compton and Coca-Cola Vice President/General Manager-Water & Energy Brad Goist.
Q: Tom, tell us about the announcement.
Compton: As you know, six years ago we announced the partnership with Coke and the creation of the NHRA POWERade Drag Racing Series. In 2005, we announced an extension with POWERade and Coke through 2011, and now we have announced a further extension through 2013. And beginning next year for the 2009 season, we're going to be called the NHRA FuU Throttle Drag Racing Series.
We're extremely excited. The enthusiasm at Coke is at an all-time high, and we're excited about the ...