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Take a raw look at naked food bars
- Article from:
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Natural Foods Merchandiser
- Article date:
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April 1, 2008
- Author:
- Uhland, Vicky
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Copyright informationCopyright Penton Media, Inc. Apr 2008. Provided by ProQuest LLC. (Hide copyright information)
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When Lara Merriken dumped some nuts, dates and dried fruit into an old Cuisinart eight years ago, she had no idea she was pureeing her way into history. All Merriken wanted to do was create an energy bar that was more nutritious than the Snickers knockoffs she kept finding on supermarket shelves. What she ended up with was a prototype bar so simple, so virginal, so, well, raw, that it found a niche in the bloated, oversaturated energybar market.
Since the first Larabar hit the shelves in April 2003, a handful of other companies have introduced natural or organic, raw energy bars. Their basic belief is the same: Raw is good; cooked is bad. Or as Merriken puts it: "Food in its more whole, ...
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54 words
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238 words
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April 17, 2005 ;
Peter Schworm, GLOBE STAFF;
575 words
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Top energy bar in the US hits local market
The Malay Mail;
May 17, 2002 ;
246 words
......alternative for energy supplements as the top energy bar in the United States, the PowerBar...that Powerbar would be the number one energy bar in this country as well. "The product is the only halal energy bar in the Malaysian market certified by...
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Energizing the industry: the prognosticating energy bar category is at it...
Snack Food & Wholesale Bakery;
January 1, 2005 ;
Hanacek, Andy;
787 words
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Barbara Grady, CORRESPONDENT;
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Energy Bar Association.(Association News)
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24 words
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PR Newswire;
April 6, 2004 ;
334 words
...WASHINGTON, April 6 /PRNewswire/ -- The Energy Bar Association will hold its Annual Meeting...about both programs is available on the Energy Bar Association's web site, http://www.eba-n...at 202/223-5625. Founded in 1946, the Energy Bar Association is a non-profit organization...
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ENERGIZING THE CANDY BAR\ SNICKERS MAKER TURNS TO ENERGY BAR AMID...
The Cincinnati Post (Cincinnati, OH);
July 4, 2003 ;
509 words
......Snickers think it's time to melt the energy bar and candy bar concepts together. So Masterfoods...need the 200-plus calories in a typical energy bar. The two-ounce Marathon bars come in...thinks candy companies can succeed in the energy bar market by luring people who feel guilty...
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Energy Bar Association - Senior Executives, Policymakers And Acknowledged...
PR Newswire;
November 7, 2003 ;
290 words
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Snickers Maker Turns to Energy Bar
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June 24, 2003 ;
LINDA A. JOHNSON, AP Business Writer;
787 words
......Snickers think it's time to melt the energy bar and candy bar concepts together. So Masterfoods...need the 200-plus calories in a typical energy bar. The two-ounce Marathon bars come in...thinks candy companies can succeed in the energy bar market by luring people who feel guilty...
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Snickers maker turns to energy bar, Vitamins, minerals, protein added to...
Charleston Daily Mail;
July 1, 2003 ;
THE ASSOCIATED PRESS;
787 words
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Snickers vies for new look Candy, energy bar concepts to blend
Oakland Tribune;
June 25, 2003 ;
Linda A. Johnson, Associated Press;
787 words
......Snickers think it's time to melt the energy bar and candy bar concepts together. So Masterfoods...need the 200-plus calories in a typical energy bar. The two-ounce Marathon bars come in...thinks candy companies can succeed in the energy bar market by luring people who feel guilty...
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Energy Bar Association Senior Executives, Government Policy Makers and...
PR Newswire;
October 9, 2002 ;
403 words
......at this year's Mid-Year Meeting of the Energy Bar Association on November 21 and 22 in...about the program is available on the Energy Bar Association's web site, http://www.eba-n...at 202/223-5625. Founded in 1946, the Energy Bar Association is the preeminent voluntary...
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