Short term losses, long term profits. (at USA Today)(The Business of...

American Journalism Review;  September 1, 1997 ;     685 words ...When Gannett announced creation of USA Today, I noted that launching a national daily...not turned out to be the whole story. USA Today recently became Gannett's largest single...newspaper-industry average of just under 6 percent. USA Today's average daily circulation of more than...

USA TODAY Celebrates 25 Years as the Nation's Newspaper

U.S. Newswire;  September 14, 2007 ;     700+ words ......Nicholson, Manager-Communications of USA TODAY, +1-703-854-5872, anicholson@usatoday...Sept. 14 /PRNewswire-USNewswire/ -- USA TODAY, the nation's newspaper, will celebrate...2007. To commemorate this milestone USA TODAY has issued a 25th anniversary edition...

'McPaper' no more, 'USA Today' turns 25.(News)(Gannett Company Inc. USA...

B to B;  August 13, 2007 ;     700+ words ......anniversary in September, Gannett Co.'s USA Today is bucking the downward trend in U.S...years after it was launched in 1982, USA Today was derided as McPaper.'' But in the...memories, as many dailies have emulated USA Today's original formula of bold colors and...

USA TODAY Launches Trade and Consumer Advertising Campaign

U.S. Newswire;  September 24, 2007 ;     700+ words ......Nicholson, Manager/Communications of USA TODAY, +1-703-854-5872, anicholson@usatoday.com MCLEAN, Va., Sept. 24 /PRNewswire/ -- USA TODAY announces the introduction of a new trade...launch coincides with events surrounding USA TODAY's 25th anniversary as the nation's newspaper...

USA TODAY Education Invites College Students to Submit Their Views on...

PR Newswire;  April 27, 2006 ;     700+ words ...MCLEAN, Va., April 27 /PRNewswire/ -- USA TODAY Education, the arm of the USA TODAY brand that develops and delivers educational...topics, said Diane Barrett, vice president of USA TODAY Education. We want to provide both an incentive...

USA TODAY Extends Brand to Books

U.S. Newswire;  May 29, 2007 ;     700+ words ......Zimmerman, Director/Communications of USA TODAY, +1- 703-854-5304, hzimmerman@usatoday...Va., May 29 /PRNewswire-USNewswire/ -- USA TODAY, the nation's top-selling newspaper...six U.S. book publishers to extend the USA TODAY brand to include books. Presenting a...

USA TODAY Names Susan Lavington Senior Vice President of Marketing

U.S. Newswire;  April 2, 2007 ;     387 words ......NATIONAL EDITORS Contact: Heidi Zimmerman of USA TODAY, +1-703-854-5304, hzimmerman@usatoday...April 2 /PRNewswire-USNewswire/ -- USA TODAY has named Susan Lavington senior vice...vice president of consumer marketing for USA TODAY, will oversee all marketing efforts for...

Stevens Named Editorial Page Editor for USA TODAY.

PR Newswire;  May 1, 2002 ;     295 words ...MCLEAN, Va. -- USA TODAY has announced the appointment of Carol...June 1. Karen Jurgensen, editor of USA TODAY, made the announcement today. Stevens...evolution of the editorial page at USA TODAY over the past few years, Jurgensen...

Bivens Resigns as Sr. Vice President/Advertising And Associate Publisher...

PR Newswire;  June 21, 2000 ;     317 words ......June 21 /PRNewswire/ -- After 18 years at USA TODAY in which she helped to build the USA TODAY brand into a respected worldwide advertising...Angeles. Tom Curley, president and publisher of USA TODAY, made the announcement to staff this morning...

USA TODAY to Open First Ever Retail Stores.

PR Newswire;  September 15, 2008 ;     576 words ...USA TODAY Travel Zone Airport Stores to Debut in Detroit, New...Indianapolis to Follow MCLEAN, Va., Sept 15 /PRNewswire/ -- USA TODAY, the nation's top-selling newspaper, will open three USA TODAY Travel Zone retail locations in the new North Terminal...

USA TODAY Travel Zone Store to Open in LaGuardia.

PR Newswire;  October 28, 2008 ;     409 words ...MCLEAN, Va., Oct. 28 /PRNewswire/ -- USA TODAY, the nation's top-selling newspaper, announced today the opening of a USA TODAY Travel Zone in the US Airways terminal at LaGuardia Airport. USA TODAY opened three Travel Zone stores in September in...

USA TODAY Education Launches Free Campus Coverage Electronic Newsletter.

PR Newswire;  April 19, 2006 ;     557 words ...MCLEAN, Va., April 19 /PRNewswire/ -- USA TODAY Education, the arm of the USA TODAY brand that develops and delivers educational...issues and trends relevant to higher education. USA TODAY is a leader in covering topics relevant to higher...

USA Today grows up. (includes related articles)

American Journalism Review;  September 1, 1997 ;     700+ words ......seriously. It was pretentiously called USA Today and it presented itself as the nation...Bradlee said that if anyone considered USA Today one of the nation's better newspapers...editor, John Quinn, later joked that USA Today was the newspaper that brought new depth...

USA TODAY Partners With The Politico.com for 2008 Election Coverage

U.S. Newswire;  April 19, 2007 ;     279 words ......Zimmerman, Director-Communications of USA TODAY, +1- 703-854-5304, hzimmerman@usatoday.com MCLEAN, Va., April 19 /PRNewswire/ -- USA TODAY announced that it has entered into a...election coverage. Under the agreement, USA TODAY and USATODAY.com will feature selected...

USA TODAY: 'MCPAPER' IN MODERN TIMES; Has country's biggest paid weekday...

Advertising Age;  June 2, 2008 ;     700+ words ...Byline: NAT IVES Even before USA Today was born, critics called a prototype...it McPaper.'' Twenty-five years after USA Today zigged while everyone else zagged, it...the dynamic Al Neuharth, could know. USA Today did not invent the national newspaper...