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Influencer: The Power to Change Anything

Influencer: The Power to Change Anything. 2008. Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan, and Al Switzler. New York: McGraw-Hill. 299 pages.

Influencer: The Power to Change Anything is a satisfactory model of the ways in which one can bring about change in human behavior. Written by the authors of Crucial Conversations (QM] vol. 15, no. 1), a highly regarded best-selling book on influence and conflict resolution, their latest entry lacks the "oomph" of their previous work.

The model is based on two domains: ability and motivation. The authors also looked at three different levels for each domain: the personal (individual-psychology), the social (group-social psychology), ...

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