Article: Wet Seal Swims Against Rough Tide

Article: Turnaround Done, Wet Seal Seeks Growth-Minded CEO
Orange County Business Journal;  July 23, 2007 ;     700+ words ... ... running fewer discount sales, Pierce said. It's important to ... transition period can be tough," Pierce said. Wet Seal has to strike a balance, since ... top and bottom line growth," Pierce said. Wet Seal has to be careful to pick the ...

Article: Wet Seal rising: Ambitious expansion planned
Orange County Business Journal;  December 10, 2001 ;     700+ words ... ... came back to bite Wet Seal. Two years ago ... thin, according to Pierce. "It was a two ... concept chain," Pierce said. "(The new ... off of Kathy." Wet Seal also tried to use ... your bottom line," Pierce said. "It's a ... been building on the Wet Seal brand by phasing ...

Article: Wet Seal: In and out of style on Wall Street.(The ...
Knight Ridder/Tribune News Service;  August 22, 2001 ;     700+ words ... ... higher earnings, and Wet Seal may have a tough time ... to haunt you." Liz Pierce, senior analyst with ... company as a whole," Pierce said. "Unfortunately ... and Zutopia divisions, Pierce said. Wet Seal, with 368 stores, doesn ...

Article: Wet Seal Announces Dismal January Sales, Fires ...
Knight Ridder/Tribune Business News;  February 7, 2003 ;     700+ words ... ... said analyst Elizabeth Pierce of Wedbush Morgan Securities ... trick ponies,'" Pierce said. "A younger customer ... has grown bored with Wet Seal. "I just came in to ... It's unclear why Wet Seal, which has weathered ... million question," Pierce said. The weak economy ...

Article: Wet Seal is diving into retail merger.
The Orange County Register (Santa Ana, California) (via Knight-Ridder/Tribune Business News);  January 27, 2006 ;     700+ words ... ... shops. The deal transformed Wet Seal from a predominantly California ... And G+G also may remind Wet Seal of its former self, said Liz Pierce, an analyst for Sanders Morris Harris in Los Angeles. Wet Seal was able to stave off bankruptcy ...

Article: WET SEAL'S FASHIONABLE REDO.(new fashion ...
WWD;  April 16, 2001 ;     700+ words ... ... consideration was geography. The Wet Seal brand had a better stronghold ... Midwest. Ultimately, Wet Seal intends to hold on to about ... around it." Elizabeth Pierce, a research analyst for ... firm Wedbush Morgan, said Wet Seal's strategy makes sense ...

Article: Wet Seal Stores to Double, Arden B. Push
Orange County Business Journal;  December 18, 2006 ;     700+ words ... ... to some 250 to 300 locations. Wet Seal rebuilt its real estate and construction ... Waller said. That will be key as Wet Seal looks to go wider. Liz Pierce, analyst at Roth Capital Partners LLC, said Wet Seal's ability to increase sales ...