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Article: DESIGNING A NEW INTRANET AT SCOTTRADE

Article from:
Strategic Communication Management
Article date:
October 1, 2008
Author:
Copyright

Planning, researching and launching a new intranet

Scottrade is a leading online investment firm, which has built its reputation on excellent customer service. An efficient intranet is vital to employees being able to offer this and the old intranet wasn't up to the job. Here, Tracie Gildehaus explains how she and her team created the new intranet. Gildehaus spoke at the SCM Summit in the US on the subject of "Intranet 2.0: Establishing a Solid Project Plan for an Intranet Redesign".

Our intranet holds our operations manual and most of the web applications our brokers need to fulfill customer requests. After years of double-digit business growth, our intranet has grown from 152 files to ...

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