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Article: Execution is in the details
- Article from:
- Chief Executive
- Article date:
- October 1, 2002
- Author:
CopyrightCopyright Chief Executive Magazine, Incorporated Fall 2002. Provided by ProQuest LLC. (Hide copyright information)
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Most executives know what strategies should make their companies competitive, but actually executing them is often another story. That's the basis for this issue of The Leigh Advisor, which covers the topic from several angles.
In "Turning Knowledge into Action," Bob Sutton, of Stanford Business School, laments that American business has a vast pool of knowledge on best practices, yet many leaders are unable to apply this knowledge in their own companies. Gary Lynn and Dick Reilly take a critical look at new product development in "Growing the Top Line Through Innovation." Their research has uncovered an interesting connection between success and the role of the CEO in the launch.
Of ...