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Article: A Man of Salt and Trees: The Life of Joy Morton
- Article from:
- Journal of Applied Management and Entrepreneurship
- Article date:
- July 1, 2009
- Author:
CopyrightCopyright Nova Southeastern University, H. Wayne Huizenga School of Business and Entrepreneurship Jul 2009. Provided by ProQuest LLC. (Hide copyright information)
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A Man of Salt and Trees: The Life of Joy Morton James Ballowe North Illinois University Press, 2009 318 pages, Softcover, $28.95
Biographies of historical business leaders are interesting to the extent that by looking at the past, we learn about the present. A Man of Salt and Trees, the first biography of the founder of the Morton Salt Company, is a good illustration of this principle. Although there are many well written biographies of famous business leaders, this biography is unique because Joy Morton was a successful entrepreneur in two significant areas. Most readers are familiar with Morton Salt and the ubiquitous blue carton that one can purchase in the supermarket. However, it is ...