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Article: The mad genius of Herb Kohler

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Corporate Report Wisconsin
Article date:
July 1, 2003
Author:
Copyright

Over the years, people have come up with lots of ways to show off the Lake Michigan shoreline. A light-house. A dairy farm. A charming bed and breakfast. A romantic bed and breakfast. A quaint bed and breakfast. And did I mention a lighthouse?

But Herb Kohler saw something different: an international golf course destination that would one day host a major championship.

The discussion actually began in 1984 when legendary golf course designer Pete Dye was putting the finishing touches on the Kohler resort's River Course - the first Dye-Kohler collaboration. Their partnership nearly ended when Herb Kohler, who describes himself as one of the all-time tree huggers, missed a meeting in which ...

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