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Article: What a drag: Industry traces roots to quarter-mile racing
- Article from:
- Orange County Business Journal
- Article date:
- October 20, 2003
- Author:
CopyrightCopyright CBJ, L. P. Oct 20-Oct 26, 2003. Provided by ProQuest LLC. (Hide copyright information)
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Born out of drag racing, Orange County is a hub for auto parts that can turn a grocery cruiser into a tricked out racecar.
Some of the county's businesses: JE Pistons in Huntington Beach, Dynamic Autosports in Lake Forest, GReddy Performance Products Inc. in Irvine, Area 51 Fabrication LLC in Irvine and Racing Beat in Anaheim.
In all, there are more than 1,000 specialty auto parts companies here, according to Sara Unrue, who's handling public relations for the upcoming launch in Anaheim for Hemmings Muscle Machines, a Vermont-based magazine that targets the domestic fixer upper.
Hemmings is set to join Huntington Beach-based Drag Sport magazine and King-Tec, an auto industry marketing ...