|
|
Article: CONSUMERS' EXPERIENCES, OPINIONS, ATTITUDES, SATISFACTION, DISSATISFACTION, AND COMPLAINING BEHAVIOR WITH VENDING MACHINES
- Article from:
- Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior
- Article date:
- January 1, 2003
- Author:
CopyrightCopyright Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior 2003. Provided by ProQuest LLC. (Hide copyright information)
|
ABSTRACT
Despite the ever increasing presence and penetration of vending machines into consumers' lives, there have been no studies to date in the marketing and consumer behavior literature that shed light on consumers' experiences and consumption behavior involving vending machines. This study is the first of its kind to report, based on consumer survey data, consumers' usage behavior, and opinions and attitudes toward the services rendered by food and beverage vending machines. Consumer satisfaction/dissatisfaction and complaint behavior are also investigated. The results reveal that consumers consider vending machines as quite useful, beneficial, important, and meaning a lot to them - ...