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Article: Hotlines: Paris--Bright prospects for French men's wear market

Article from:
JTN Monthly
Article date:
September 1, 2000
Author:
Copyright

1999 men's wear sales did not increase dramatically for French men's wear firms compared to 1998. However, they look on the bright side of men's wear for the future. The reason is that the younger generation of men is showing an interest in fashion and has actually started purchases. In reality, sportswear is selling better than men's wear. Nonetheless, men have surely started to pay money for fashion.

According to data from CTCOE (=Center Textile de Conjoncture et d'Observation Economique), men's wear sales in 1999 increased to FFR56.1 million, up 0.7% compared to 1998. Sales in 1998 increased by 4.2% compared to 1997. While personal consumption has been sluggish and the budget for ...

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