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Testing the Outer Limits of Commercial Speech: Its First Amendment Implications

I. INTRODUCTION

The increasing tension between what the courts have deemed to be the necessary restrictions on "commercial speech" in order to protect consumers, on the one hand, and the important constitutional protections typically afforded free speech under the First Amendment, on the other, is no better illustrated than in the recent case of Nike, Inc. v. Kasky.1 In Nike, a "private attorney general" action brought by an individual named Marc Kasky asserted that the Nike corporation had violated California consumer protection statutes by public statements that the company made while defending itself against accusations of various critics that its factories in Southeast Asia were being ...

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