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Rep Performance Up To Par For This Manufacturer

This is the fourth in a continuing series of articles that focuses on manufacturers that have been identified by their reps as ideal marketing partners.

Perhaps owing to the fact that he was interviewed shortly after one of this year's major golf tournaments, Ken Belding respectfully compares the talents of independent manufacturers' representatives to those of professional golfers.

According to Belding, vice president of sales for Empire Comfort Systems (ECS), Inc., Belleville, Illinois, "We enviously look at pro golfers and think about the millions of dollars they can earn over the course of their careers. But there's more to it than just playing and winning. They, just as the independent ...

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