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"Ally McBeal vs. Arnold Schwarzenegger": Comparing mass media, interpersonal feedback and gender as predictors of satisfaction with body thinness and muscularity

Susceptibility to appearance-related mass media, interpersonal feedback, and instrumentality were compared as predictors of body satisfaction and shape concerns regarding thinness and muscularity in a sample of 287 undergraduate men and women. Results indicate that both genders experience body dissatisfaction, but along different shape dimensions; susceptibility to appearance-related mass media and negative appearance-related feedback appear to operate in similar ways to affect men's and women's overall body satisfaction. Directions for additional research are discussed.

Roughly 50 million American adults begin a weight-loss diet each year (Federal Trade Commission, 1997), and spend 33 ...

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