Article: Teaching journalism skills courses to new public relations majors

Very few topics will stir up a journalism faculty meeting faster than the notion of bringing public relations into the academic fold. Many of us have been there: Will public relations classes taint the curriculum? How do teachers with a "working journalist" background approach students interested in public relations? What can they teach them? Will it sap--or at least reduce the size of--the journalism major? How do you find and teach an ethical connection between the two professions?

The Penn State School of Communications faculty sidestepped that controversy a few years ago by adding a public relations option to the advertising major, ending decades of on-again, off-again talk on the ...

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