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Rural Ky. Is Home to 'Geek Squad' Center
- Article from:
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AP Online
- Article date:
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May 13, 2007
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Copyright informationCopyright 2007 Associated Press/AP Online. This material is published under license from the publisher through YellowBrix, Alexandria, Virginia. All inquiries regarding rights should be directed to YellowBrix. (Hide copyright information)
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HILLVIEW, Ky. - The nation's top electronics retailer didn't pick Silicon Valley, India or another high-tech hub to build its hospital for personal computers. It chose the Kentucky countryside, known more for race horses and bourbon distilleries than geeks and microprocessors.
Geek Squad, the quirky PC service division of Best Buy Co., opened its 165,000-square-foot Geek Squad City warehouse just south of Louisville late last year with a goal of cutting the time it takes to repair and return PCs - especially laptops.
"This is all about giving the customer a better experience," said Michael Rodgers, Geek Squad City's "ambassador," or spokesman.
Computers with broken motherboards, hard ...