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Article: New International Blogging Study Shows Japanese Read Blogs More Than People in Other Countries, but Less Likely to Take Action from Reading Them
- Article from:
- abnnewswire.net
- Article date:
- March 22, 2007
- Author:
CopyrightCopyright 2008 ABN Newswire. (Hide copyright information)
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Edelman (www.edelman.jp), Japan's premier international PR consultancy, today announced the results of a new blogging study that suggests Japanese are reading blogs more -- though less likely to take public affairs-related action from reading them -- compared to Americans, Koreans, British, or French. Conducted by StrategyOne, the poll of 1,000 Japanese (which accompanies similar studies conducted in the US, South Korea, the UK and France) shows that:
-- In an average week, almost three quarters (74%) of the Japanese Internet users who participated in the survey said they read blogs at least once a week. This is significantly more compared to the other countries studied, with just under a ...