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SATCO UNVEILS MULTIUSE FLUORESCENT WORKLIGHT.
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HFN The Weekly Newspaper for the Home FurnishingNetwork
- Article date:
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June 8, 1998
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Copyright informationCOPYRIGHT 1998 Fairchild Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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BRENTWOOD, N.Y.-Satco Products is shipping a line of new multipurpose, portable fluorescent fixtures that it hopes will be the hottest item since the Snake Light by Black & Decker.
Satco's Liteforce is a 3-in-1 light, which incorporates a flashlight, nightlight and worklight into one sleek, linear tube. Five other items are in the product line.
At least one major home center chain is planning a Father's Day promotion on the item in 295 of its stores, according to Brian Brandes, vice president of product development at Satco.
The item, which targets the male consumer, has explanatory packaging and is shipped in a corrugated, freestanding point-of-purpose display with ...
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SATCO UNVEILS MULTIUSE FLUORESCENT WORKLIGHT
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416 words
......in-store video presentation, is available for the Liteforce product line. Satco has created a Web site for the product, (www.Liteforce.com) in hopes of eventually directing consumers...includes a video of the product functioning. The Liteforce 3-in-1 can be installed as an undercabinet...it different ...
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