Magazine article from our research archive:
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DENTURE CLEANSERS.
- Article from:
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Chain Drug Review
- Article date:
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June 7, 1999
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Copyright informationCOPYRIGHT 1999 Racher Press, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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DENTURE CLEANSERS
TOP BRANDS Dollar Sales [*] Unit Volume [**]
1. Polident$64.7 mil. 17.3%
2. Efferdent55.7 mil. 15.2%
3. Denture Creme14.4 mil. 4.3%
4. Denture Gel 2.9 mil. 0.9%
5. Fresh n Brite 2.4 mil. 0.9%
6. Stain Away + 1.6 mil. 0.3%
7. Kleenite 0.9 mil. 0.2%
8. Ban a Stain 0.7 mil. 0.3%
(*.)All private label brands combined total $23.5 mil.
(**.)All private label brands combined total 8.7 mil.
Source: Information Resources Inc.
MASS MARKET SALES BY TRADE CLASS
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